Last refreshed 2026-05-11. Next refresh: weekly.
Why use Veo 3 on GCP Vertex AI?
GCP Vertex AI offers Veo 3 with competitive pricing. Vertex AI is Google Cloud's managed AI platform, offering access to Gemini models and hundreds of partner models alongside tools for fine-tuning, grounding, vector search, and end-to-end MLOps pipelines.
Compare Veo 3 across 3 providers to find the best fit for your use caseInput / 1M
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Output / 1M
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Cache
Not sourced
Batch
Not sourced
Setup recipe
Python + curlInstall
pip install google-cloud-aiplatformAuth
export GOOGLE_CLOUD_PROJECT=...Call
import os
import vertexai
from vertexai.generative_models import GenerativeModel
vertexai.init(project=os.environ["GOOGLE_CLOUD_PROJECT"], location="us-central1")Model ID
veo-3.0-generate-001Request example
import os
import vertexai
from vertexai.generative_models import GenerativeModel
# Reads GOOGLE_CLOUD_PROJECT from env; authenticates via Application Default Credentials
vertexai.init(project=os.environ["GOOGLE_CLOUD_PROJECT"], location="us-central1")
model = GenerativeModel("veo-3.0-generate-001")
response = model.generate_content("Hello")
print(response.text)Gotchas
- For Google-published models use the model name directly, e.g. "gemini-2.0-flash-001". For third-party publishers (Anthropic, Meta, etc.) use the full publisher path, e.g. "publishers/anthropic/models/claude-3-5-sonnet-v2@20241022".
- The examples expect GOOGLE_CLOUD_PROJECT; rename it only if your application config maps the new variable.
Compare Veo 3 Across Providers
| Provider | Input (per 1M) | Output (per 1M) |
|---|---|---|
| Google AI Studio | — | — |
| GCP Vertex AI | — | — |
| Prodia | — | — |
Capabilities
VisionMultimodal
About Veo 3
Google Veo 3.0 video generation model for diverse video content creation.
FAQ
Who created Veo 3?
Veo 3 was created by Google DeepMind as part of the Veo model family.
Is Veo 3 open source?
Veo 3 is not open source; the seed data lists it as proprietary.
Model Specs
Released2024-10-01